Discover why challenges in the educational business are essential for success. Insights and real-world experiences from CODDY Programming School leaders.

"No one signed up for the new course." "A key teacher just left." "Parents are unhappy with the program." Sound familiar? Last month, we faced all of this at once. And then something incredible happened.

After a streak of setbacks, success followed. A new teacher turned out to be a game-changer. The updated program received rave reviews. We filled three full classes within a week.

And do you know what I realized? Without those tough days, those wins wouldn’t have felt nearly as rewarding.

In the educational world, we often focus on wins—how many new branches we’ve opened, the success of the latest course launches, or the achievements of our students. But behind every success story are dozens of difficult decisions and failed experiments.

A story from CODDY illustrates this perfectly.
"We spent three months preparing a new game design course. A group signed up, but after the first lesson, half of them dropped out. It was devastating. Yet, it was during that moment we discovered how to better engage this audience. Today, it’s one of our most popular courses."

It’s not just the long hours (though those are common too). It’s the constant uncertainty you face every day:

• We work with children—they’re unpredictable.
• We work with parents—they have high expectations.
• We work with teachers—each has their own approach.
• We work with technology—it evolves at lightning speed.

"Success doesn’t come to those who avoid problems; it comes to those who learn how to solve them," says the head of one of CODDY’s most successful branches.

Here’s a real-life example. When three competitors in one city shut down, many assumed the local market was “dead.” But one of our partners saw an opportunity. He recruited the best teachers from these competitors, fine-tuned the courses, and doubled his success in just six months.

At CODDY, we’ve built a system to support our franchise partners so they can overcome challenges and grow:

• Regular calls with successful partners to share solutions.
• Experience exchanges to learn from past issues.
• A knowledge base filled with practical, proven strategies.
• Direct support in difficult situations to guide the way.

Challenges are inevitable in the educational business. But they’re also what make every victory meaningful and every success well-earned.